
Amazon PPC Strategy for 2021
What is Amazon PPC? Amazon PPC refers to pay-per-click advertising on the Amazon platform. It allows Amazon Sellers to run ads for their products directly
What is Amazon PPC? Amazon PPC refers to pay-per-click advertising on the Amazon platform. It allows Amazon Sellers to run ads for their products directly
Authors Note: I’ve done this presentation at numerous Amazon FBA conferences and online summits and its by far the best received and has landed me
According to 2019 data, more than 54% of searches for products online start on Amazon. That’s a big deal considering Google gets WAY more searches
Launching products & successfully ranking for keyword phrases on page one of Amazon is a daunting task to say the least. Most companies know they
Online shoppers take only a split second to decide if they want to take a closer look at your product. Your main image is usually
It all starts off with setting up a product in the Amazon Seller Central. First, you have to go through a bunch of steps to
When Amazon customers are shopping for new products, they take multiple factors into account when making their decisions. The listing and details on a product
A lot of Amazon sellers actively try to beat their competition, but not many sellers have a clear answer to the question: why would someone
What’s the difference between an Amazon listing that bombs and an Amazon listing that soars? ‘Why, having a great product,’ you may say. Bzzzt –
Every serious Amazon seller is aware of the benefits pro listing optimization brings. Who is the king of Amazon listing optimization? Kenji ROI or Viral